Lamborghini celebrates record sales and profit in early 2024

Lamborghini summarized the first half of 2024. One thing is certain - it has never been this good.

Lamborghini has been experiencing successive sales growth for several years. From January to June 2024, the Italian brand recorded another milestone, delivering 5,558 cars - 14.1% more than in 2023.

The Italian company also reported an operating profit of 484 million USD and a profitability of 28.2%.

"We are extremely proud of the results achieved. We are going through a crucial phase, supported by the largest investment in the company's history, whose main goal is to expand our product offerings. This process requires significant resources, but it is essential to maintaining our growth and ensuring that Automobili Lamborghini remains an innovator and leader in the luxury super sports car sector," said Stephan Winkelmann, president and CEO of Automobili Lamborghini.

Lamborghini cars were most popular in the United States (1,621 units), Germany (595), the United Kingdom (514), and Japan (354). The biggest hit for the brand remains the Urus SUV.