Meghan Markle's high-stakes jump into gourmet jam market
4:37 PM EDT, April 24, 2024
Just a year ago, Meghan Markle had ambitious plans to conquer the internet. Being the talk of the world, the wife of Prince Harry dreamed of a career as an influencer, with the prospect of significantly enriching herself with minimal effort. Impressive seven-figure amounts passed by, and the American once again in her life could sadly say that it didn't work out for her again.
The 42-year-old takes every opportunity to appear publicly alongside her husband. Most of these are sporting events that do not fully align with the former TV star's interests. Meghan came up with an idea on how to combine business with pleasure. She started to build her lifestyle empire.
Meghan Markle may propose an exorbitant price for a jar of jam
The flagship product launched in February on the American market, the American Riviera Orchard line, was strawberry jam. The jars initially reached a carefully selected group of 50 famous women. The Duchess of Sussex, counting on public recommendations and the possibility of reaching a wider range of consumers, received feedback from only six of them. Among them was her co-star from "Suits," actress Abigail Spencer.
The series of fruit preserves has not yet been introduced for official sale. According to experts, Meghan Markle could demand a large amount from customers.
"There's a celebrity supermarket called Erewhon which is nowhere back to front and they sell jars of honey that have been made by the bees owned by celebrities for up to £200 ($250) a jar. This is getting very serious. She's got to make money" - said GB News journalist Michael Cole, a royal family expert, on air.