First miss AI crowned: Kenza Layli of Morocco wins $13,000 prize

On July 8, the results of the first global contest for Miss AI were announced. Digital creators entered 1,500 digitally generated influencers in the competition.

We have already written about the Miss AI contest, in which digitally generated models competed for the title of most beautiful. The competition, part of The World AI Creator Awards (WAICA), was organized in collaboration with the Fanvue platform, which brings together creators of artificial intelligence technology.

The results of the first Miss AI competition were announced on July 8. Kenza Layli, representing Morocco, won the title and prizes worth $13,000. Created by Myriam Bess from Casablanca, the "influencer in hijab" beat more than 1,500 digitally generated models entered in the competition.

Layli’s creator wrote on the first Miss AI’s profile: "Sharing my immense joy at being crowned Miss AI @waicas! 🏆✨ A big thanks to everyone who has been with me and supported me throughout this incredible experience. This award is a celebration of all our efforts in the world of AI! Proudly presenting my country Morocco."

The contestants were judged on beauty, skill in using technology, and social media reach. Creativity and attention to detail were paramount. Interestingly, the jury included Aitana Lopez, the most popular AI model created in Spain. She wrote about the winner of the Miss AI contest: "Kenza had great facial consistency and achieved high quality in details like hands, eyes and clothing. What truly impressed us was her personality and how she addresses real issues in the world, showing that she takes her role on the platform seriously."

The runner-up titles went to Lalina from France and Olivia C from Portugal. Created in Paris, Lalina has more than 95,000 followers on Instagram. Aitana Lopez wrote about her on the contest's Instagram: "The standard of Lalina’s content is excellent. The consistency that the creator achieved in her hair, body and hands is truly impressive. Even her posture with her shoulders slightly raised to convey a slightly shy personality makes her feel incredibly down-to-earth. Very impressed!"

"Virtual traveler" Olivia C, who took third place, is followed by more than 12,000 people on Instagram. The jury appreciated her "style and personality really shine through in her content, which particularly caught my eye." They also appreciated that not every photo published by the digital influencer is a selfie in front of the mirror but a moody postcard from the "countries she is visiting"

The WAICA contest showcases an impressive combination of technology and creativity. However, it also fits into the trend of further tightening unrealistic beauty standards through computer-generated "perfection." This may be a step forward for technology. Still, the Miss AI contestants and their perfect bodies, faces, and "lives" may set harmful psychological expectations and aspirations that are impossible for real women and entire societies.