Ferrari has sold out production until 2026, breaking records for the Italian brand
Despite their hefty price tags, there is no shortage of Ferrari buyers. New Ferraris are selling swiftly with a noticeable preference for hybrid models among consumers.
3:48 PM EST, November 6, 2023
The Maranello-based company has good reasons to celebrate. They recently revealed their sales results for the first three quarters of 2023 which broke records. All signs indicate that the upcoming years are poised to be even more prosperous.
From January to September 2023, Ferrari delivered 10,418 new cars, a bump of 524 more than during the same period the previous year. Intriguingly, during the third quarter, hybrid models outshined traditional combustion engine versions in popularity.
Hybrids accounted for as much as 51.3% of 3,459 vehicles, an interesting fact given that hybrids still form a minority in Ferrari’s lineup. It remains to be seen whether this trend will continue.
The Purosangue SUV is also in high demand, which is likely to bolster future sales. It's worth noting that the Italian manufacturer is limiting the number of Purosangue SUVs available, so they do not exceed 20% of their total output.
This limitation hasn't kept customers from lining up at showrooms. Both the Purosangue and other Ferrari models continue to enjoy immense popularity. The demand is so high that if a customer orders a new Ferrari today, they'll have to wait until 2026 for delivery.