Ferrari gears up for a remarkable 2024 with three new models, Lewis Hamilton and a booming financial report

The Italian manufacturer has undoubtedly had a highly successful run recently. Ferrari's financial report for 2023 revealed that the Maranello brand sold over 13.6 thousand cars, resulting in a net profit of an impressive 1.257 billion euros (approximately $1.41 billion). Furthermore, car orders have been filled up until 2026.

But that's not all. Stellar financial and sales results catapulted Ferrari's shares to the highest level since the company's entry into the New York Stock Exchange in 2015. Adding to the excitement was the announcement that 7-time world champion Lewis Hamilton will transfer to Scuderia Ferrari for the 2025 season.

Despite its thriving success both financially and in terms of brand image, Ferrari has no plans to slow down. The company has significant launches planned in the coming months. Three new models, including a much-anticipated blockbuster debut, are expected to hit the market.

The successor of the 812 Superfast, built on the Ferrari Roma chassis and featuring a naturally aspirated V12, is set to appear in 2024. Details about the second car are not yet very specific. Still, it's speculated to be either a new Ferrari Purosangue version, the following Icona series model, or a one-off special edition.

Of the three projected launches, the third is garnering the most attention. All indicators suggest that we will witness the introduction of a new Maranello hypercar, earmarked as the successor to the legendary LaFerrari, reportedly known internally as the F250. This model is currently undergoing road tests in camouflage and might potentially be marketed under its internal designation.

The upcoming flagship is believed to feature a twin-turbo hybrid 3.0 V6 engine - similar to the engines of vehicles like the Ferrari 296 GTB or the Ferrari 499P, the hypercar that won the 24h Le Mans in 2023. This would mark the first time since the debut of the Ferrari F40 in 1987 that a Ferrari hypercar would not showcase a V12 engine under its hood. For the record, the iconic F40 also possessed a twin-turbocharged, 3-liter engine; however, it was a V8.