Erika Lust's revolution in adult cinema: Ethical porn, realism, and workday masturbation breaks

Hailing from Stockholm, Lust developed a fascination for cinema early on but later chose to study political science. Over time, her area of study focused on human rights and feminism. A mere five years after graduating, she ventured into the adult film industry, producing and directing her first movie, gaining quick attention.

Distinctly different from what's typically found on adult streaming platforms, Erika's films have always prioritized female pleasure, striving to represent sex in a way that mirrors reality. Each production places high importance on emotionality, the intricacy of female sexuality, and the circumstances under which the filming occurs. It's crucial for actors to feel comfortable and healthy. They are often encouraged to participate in the creative process, they are not required to feign orgasms, and they can halt filming at any time.

An intriguing detail Lust revealed in an article for "The Sun" concerns the atmosphere within her company. It seems employees are granted a 30-minute masturbation break. During office hours, they can use a designated room for this, and the policy is also respected for remote working. Lust emphasises the importance of timing these breaks so they don't conflict with scheduled meetings.

"The calm demeanors of team members resuming work after their sessions are refreshing to see. Masturbation serves as an excellent stress reliever after a hectic work day," says the director.

Recently, Lust's films inspired by genuine sexual confessions, specifically as part of the XConfessions series, have garnered significant popularity. On the project's website, daring individuals can anonymously divulge details about their romantic or sexual exploits. Based on these submissions, Erika and other directors create adaptations for the screen.

As the 45-year-old Erika (also a mother of two) concedes, threesomes tend to be the most popular. She believes people also enjoy viewing romantic sex scenes and realistic orgasms against popular belief. Her film, featuring Cara Delevingne, was created as part of the "Planet Sex with Cara Delevingne" television program airing on Hulu.