NewsBluesky hits record with 1M users in a single day amidst X exodus

Bluesky hits record with 1M users in a single day amidst X exodus

The American social media platform Bluesky is celebrating a significant success, with over a million users signing up in just one day. This trend highlights the shifting landscape of social media, as users flock to new platforms amid changing dynamics and declining trust in Elon Musk's X platform.

More internet users are leaving Elon Musk's platform.
More internet users are leaving Elon Musk's platform.
Images source: © Getty Images | 2024 Patrick McMullan

8:26 PM EST, November 15, 2024

The decline in trust in the X platform is leading to a surge in the popularity of alternative social networks. Users are increasingly migrating to newly established platforms as alternatives to the social media giants.

Bluesky, an American social media platform founded in 2021 by Jack Dorsey, announced on Friday that over a million new users joined in just one day. The announcement was made on the platform's official accounts on Bluesky and X: "it's official — 1,000,000 people have joined Bluesky in just the last day!!! welcome."

Since mid-September, the number of people using Bluesky has grown from 10 million to 16 million. The platform is gaining popularity among users who are dissatisfied with X's changes.

The market reacted to changes on the X platform

Threads, a messaging app owned by Meta, is also experiencing a significant increase in users. Since the beginning of November, the number of Threads users has risen by over 15 million, reaching 290 million, Meta reported on Thursday.

According to AFP, a key reason for this user migration is the declining credibility of the X platform, previously known as Twitter. After Elon Musk took over the service in October 2022, content moderation rules were relaxed, which allowed accounts associated with the far right to return.

Some media outlets, such as the British "The Guardian" and the Spanish "La Vanguardia," have decided to withdraw from X, describing it as a "toxic media platform" that promotes disinformation.

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