TechApple May event teases AI surge with new iPad launch

Apple May event teases AI surge with new iPad launch

The Apple product premiere in May could be particularly captivating. Even those typically indifferent to iPads might find tuning into the forthcoming reveals worthwhile.

Apple's new products presentation already on May 7th
Apple's new products presentation already on May 7th
Images source: © Getty Images | Future Publishing

6:51 AM EDT, May 4, 2024

Apple disclosed its financial outcomes for the first quarter of 2024, indicating a 10% decline in iPhone sales from the previous year. Reuters reported concerns among investors, particularly as Apple's adoption of generative artificial intelligence (AI) technology lags. This delay is notable given the industry's swift movement towards AI, with competitors like Samsung and Google already incorporating such innovations.

There's anticipation around the iPhone 16, which is expected to boast cutting-edge AI capabilities, yet its launch is still four months away. Another quarterly investor update will precede the phone's market debut, pressuring Apple to hasten its new releases.

Hence, it's hardly surprising that Apple staff hint at addressing AI during the June WWDC 2024 conference, possibly with insights from Tim Cook sooner.

Will the new iPads feature AI functionalities?

An Apple event set for May 7 is rumored to unveil new iPad Pro and Air models. Top-tier versions may sport OLED displays and an innovative stylus that is sensitive to squeeze gestures.

The Washington Post speculates that this iPad premiere might tease AI capabilities slated for iPhones, marking yet another instance of Apple first debuting significant technologies in its tablets. The LiDAR sensor, pivotal in marketing the iPhone 12 Pro in 2020, debuted in the iPad Pro six months earlier, mirroring the initial introduction of 120-hertz ProMotion tablet displays.

The "Let Loose" conference is being promoted as "another Apple event" on social media, suggesting that even those usually indifferent to tablets might want to pay attention to the upcoming reveals.
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