2024 election hits record $3.5B spend, key states in focus
Kamala Harris of the Democratic Party and Donald Trump of the Republican Party have jointly allocated $3.5 billion to the race for the United States presidency. According to the Financial Times, this makes the 2024 presidential campaign the most expensive general election in U.S. history.
1:28 PM EST, November 6, 2024
According to a financial analysis of the presidential campaign conducted by the "Financial Times," a significant portion of the expenditures was allocated to advertising and media activities. Approximately half of the total campaign costs were focused on these activities.
The journal reports that the majority of the funds were concentrated in seven key states that may have a decisive impact on the election results. Groups supporting Kamala Harris alone invested over $1 billion in advertisements in both traditional and social media.
"More than $400 million was spent in Pennsylvania alone, where there are 19 electoral votes up for grabs—more than the $358 million spent in all 43 non-swing states," the journal states.
Record amount for the campaign
According to information from the Federal Election Commission (FEC), Harris's campaign raised $221.8 million in September, while Trump raised $62.7 million. This amount means that in less than three months of her election campaign, the Democratic candidate received over $1 billion from donors, which, according to the "New York Times," is a record.
The data also shows that Democrats spent significantly more money on the campaign—mainly on TV and online advertising. Harris's campaign spent $222 million of the $270 million in September alone, while Trump's campaign spent $53 million of the $78 million spent. As a result, by the end of September, Harris's committee still had $187 million available, while Donald Trump's had $128 million.
Musk gave away a million dollars daily
Elon Musk's America PAC announced that by election day (Tuesday, November 5), it would give away $1 million to one of the registered voters from key states who sign his political petition.
As reported on money.pl, the mentioned petition is available to voters in seven key states that will decide the outcome of the presidential election. Every voter who signed it would receive $47 for their signature and for each signature they encouraged. The exception is Pennsylvania, considered the most important of the states in the presidential elections, where Musk spent the most time during the campaign—the amount there was $100.
The court in Pennsylvania ruled that Elon Musk and his group America PAC could distribute $1 million to voters in the so-called swing states.
